Christopher Walling


Senior Partner

Christopher Walling has 15 years of professional experience in strategic communications and business development, where he leverages digital media, web, film and video, online reputation management, branding, positioning, and corporate communications to create meaningful experiences that generate desired actions for his clients. Chris  is an Entrepreneur, Business & Communications Strategist, and award-winning Creative Director with a record of developing and implementing strategic game-changing ideas.

Currently, Chris is the founding Principal of the Creative Alliance for International Development and is a Senior Partner at SP Consulting, where he serves both companies, and his clients as a Creative Director, Communications Strategist, Designer, Writer, and Producer. He brings a VIP team of award-winning creatives, technologists, strategists and business developers with him for the success of his clients across the globe.

Chris Walling has led projects and teams in the US, Caribbean, Mexico, and Europe. He is a natural strategic leader with keen business instinct, as well as a tactical expert with advanced skills in graphic and web design and development, sound design, digital publishing, media negotiation, web development, film editing, copywriting, messaging, social media, project management, and sales. Mr Walling works with both public and private sector organizations at every stage of the business lifecycle with subject matter expertise in healthcare, information technology, hospitality, energy, environment, education, and entertainment.

Previously, Chris co-founded the innovative platform, The Smart Startup.  As CEO and Creative Director of The Smart Startup, Chris guided dozens of domestic and international startup companies, nonprofits, and small businesses – helping to take them from concept, to creation, to success, through a consolidation of business planning, infrastructure and marketing services.

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