As a Managing Senior Partner at SP Consulting, Karen Kaplan is skilled at crafting high-level, corporate communications strategies for private and publicly-held companies in b-to-b and b-to-c industries, Karen is a seasoned expert in corporate reputation management, issues and crisis communications, digital and social media, branding, executive visibility, media strategy and community relations.
Karen is a recognized leader among communications executives known as much for her tenacity in today’s always-on media world as for her tenure leading one of the South’s top communications firms. For more than 15 years, she served as General Manager of FleishmanHillard (FH) Atlanta, guiding integrated communications initiatives for some of the world’s leading brands while managing high-performance teams, sustaining a collaborative, dynamic culture and managing fiscal goals. Since joining FH Atlanta in 1998, Karen has helped to transform the office into one of the leading agencies in the Southeast, known for its expertise across a range of industries and communications disciplines.
Prior to joining FH, Karen served as public affairs director for Solvay Pharmaceuticals, where she built the company’s first internal and external communications function. She began her career as a print journalist before transitioning into public affairs for the nation’s largest public employee union. Her agency experience began in Miami for a national firm, followed by 10-year stint as executive director of a non-profit healthcare group comprised of leading drug manufacturers, wholesalers and pharmacists. Karen also spent two years at a global, independent public relations firm after relocating to Atlanta from Miami in 1990. A Washington, D.C. native, she resides in Roswell, Georgia with her husband. They have three sons.